Whereas previously, the biggest online labor marketplaces flattened the individuality of workers, new platforms allow anyone to monetize unique skills. Gig work isn’t going anywhere—but there are now more ways to capitalize on creativity. Users can now build audiences at scale and turn their passions into livelihoods, whether that’s playing video games or producing video content. This has huge implications for entrepreneurship and what we’ll think of as a “job” in the future.
Do you hate selling your ideas through video calls? All of us now run meetings, give presentations and even sell ideas through video-conferences. People simply take whatever they would have done in person and present it through the camera. Teachers across the world are offering their classes online. That experience of learning online through videos is so bad that several students plan to defer their admission to next year when they can attend classes in person.
People Analytics will undergo a big shift. How do we build a people function that is relevant for the post-Covid world? HR will need to offer measures of productivity, engagement and skills. Analytics can be a great conversation starter, because it is hard to argue with insights that are data-driven. This book can be a good read for everyone in HR. The line that stayed with me was, “HR will not be replaced by data analytics. But HR people who do not use data and analytics will be replaced by people who do.”
This is the first time in the world of work when the leader is as uncertain about the future as the employee. This democratisation of information or lack of it is creating a new contract between the employer and the employee. When leaders admit they are vulnerable, they are building trust. Being able to say, ‘I don’t know’ is a new phrase the leader has to get used to. It takes a courageous and self-assured leader to admit that it is their judgment and not precedence they are relying on.
Do the employees trust the intent of the leaders? Without trust, even the best of EX designs will be looked at with suspicion. Is the leader fair? Does the leader have integrity? The biggest element for great EX is to co-create it. The company’s policies reflect the assumptions the employer has about the employees. When Netflix said they offered unlimited vacation, they said the employee could be trusted not to misuse it.
Most online classes are excruciatingly boring because they have the speaker continue for long stretches without involving participants. This can be done through polls, parallel chats, drawings, videos, quizzes, built in every few minutes. It is hard for the speaker to see the facial expressions of the learner. That is essential to build engagement.
One thing is for sure. The world of work has changed. The psychologist Erik Erikson refers to building trust as the first stage of human development. Knowing that we are interdependent, and we trust each other is the reason to hope for a better tomorrow. War and natural disasters can be powerful forces that form bonds that last a lifetime. We can turn this pandemic to be a force for rejuvenation.
Something happens to us when we see ourselves as the majority. The people who are not like us become invisible. The majority writes the rule book to favor themselves in every way. Think of the challenge of left-handed people who wish to play the guitar or use a pair of scissors. The French word for right is “droit” and that is how adroit becomes a synonym for skilful in English. The left hand is called “gauche” in French which is how we describe something that is socially awkward.
I asked a friend who creates video blogs and hence is a vlogger. Many of us now need to use video calling to stay connected to work. Here is what he said, "Who knows video calling better than a vlogger? They use their videos to capture the attention of millions of viewers. When you are video calling your colleagues, you are using the same medium of the video. It is the new medium you are using to share your ideas. It is your new medium to influence the world. So think like a vlogger."
