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Marriage that is HR

October 12, 2008

The Telegraph

The Telegraph, of Calcutta,  in their edition dated Sunday , October 12 , 2008  writes about the event at CROSSWORD bookstore at Elgin Road, Kolkata in the section called Book Bazar.  They call it

Marriage that is HR

“Married but Available, that’s a book, written by Abhijit Bhaduri, an HR employee with Microsoft. No, the book is not about promiscuity. It deals with HR management. Bhaduri, in fact, has a thing for titles. His first book, of which this is a sequel, was called Mediocre but Arrogant.

An intriguing title draws readers. The book launch at Crossword on September 29 had event manager Sujoy Prasad Chatterjee conversing with the author. For someone who works backstage arranging such book launches, it was novel to have Chatterjee taking centrestage, exchanging notes with the author on studying “Eco honours” and following it up with management degree, which both the HR manager and the event manager seemed to have done.”

The Hindu

 The Hindu newspaper had already announced the book on 6th Oct 2008 in their piece titled

Made in heaven, available now  

“Married But Available”, the sequel to “Mediocre But Arrogant”, is on the shelves

HarperCollins India and Crossword hosted the launch of “Married But Available” by Abhijit Bhaduri at the capital, recently. It is a sequel to his debut novel “Mediocre But Arrogant”.

The book traces the protagonist Abbey’s life, amid circumstances that catch him unawares. Read more

Chick Lit and Guy Lit

October 4, 2008

Does the term Chicklit reinforce gender stereotypes@abhijitbhaduri.com

I kind of have a thing about the term “Chick Lit“ or “Guy Lit” for that matter. There is of course a definition in wikipedia to define what this genre is all about. By the way, type in “Guy Lit” in wikipedia and you discover there is no such category. Is that called discrimination or what? More importantly there is a kind of a predetrmined pigeonhole into which we are putting the kind of stuff chicks write or read about. Stuff that guys read or write about. Don’t we all do a bit of everything? I know enough men who found the film Sex and the City good to watch. Enough men flip through Femina as women who buy Car and Driver. Read more

Married But Available - The Cover Story

August 27, 2008

Married But Available by Abhijit Bhaduri

Don’t judge a book by its cover. When a book lies among a hundred others on the shelf, it is the cover that first catches the eye. Thereafter the seduction of the reader is unabashed. through great graphics or visuals, maybe through an interesting title or through a controversial quote or a celeb author’s photo or endorsement, the cover tries to get you to cough up the money and take the book home.

Read more

World Book Fair, New Delhi 2-10 Feb ‘08

February 2, 2008

This year should see a spate of Indian books. From graphic novels to cookbooks. From Science Fiction to Short Stories, the publishers are ready to pull out their trump cards. With a growing confidence in everything Indian, the Indian reader is also ready to give Indian writers a chance to share stories that are desi and in a language that feels real. Read more

HarperCollins to Print MARRIED BUT AVAILABLE

October 3, 2007

It is official. I am going with HarperCollins. The publishing giant HarperCollins, one of the largest English-language publishers in the world, is a subsidiary of News Corporation. Headquartered in New York, HarperCollins has publishing groups around the world. In India they have been in business since 2002 as a joint venture with the India Today group.

I had to make a choice. After weeks of nail biting suspense, I voted in favour of HarperCollins to publish my novel MARRIED BUT AVAILABLE. After all they paid me the half a million dollar advance. Ok… now it is time for truth. Heck no it was nothing like that. In this cruel world it is the publishers who decide whther to take on your manuscript or not. So I am really excited that I am going with the biggest name one could have.

I will be working with Karthika their Publisher and Chief Editor. Quite a star in her own right in the publishing world, she has been responsible for launching many an author and novel. I am really excited about working with her. The editor plays a major role in what the novel finally looks and sounds like. So if you like what the book is all about, it was all because of me. Whatever you don’t like is because of Karthika.

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